Ballast creates branding & launch of devices using Ultraviolet Light to clean air in shared spaces
With a series of animated videos, product imagery and website build, creative studio BALLAST created the branding and launch for LUMINAYRE®, a collection of ground-breaking devices designed to bring clean air to shared spaces by killing airborne pathogens with ultraviolet light. Early in the pandemic, with film and commercial production on hold indefinitely, LUMINYS decided to take proactive measures in battling Covid 19. Pioneers in lighting systems with products like the SoftSun® and LightningStrike®, LUMINYS CEO/CTO David Pringle and President Rich Amadril focused the team on developing germicidal, ultraviolet light solutions by leveraging their core technology and expertise in…
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